Pillar 6 Β· Risk-based brand intelligence

Brand Signal

A 0-100 scorer engine combining Levenshtein, DNS posture, WHOIS recency and visual similarity over every lookalike candidate. CISOs see which domains deserve immediate take-down vs. monitor-only.

Capabilities

Risk Scoring Engine UNIQUE

Deterministic 0-100 score with per-factor explanation. Same inputs β†’ same score (idempotent for tests + audit).

DNS Posture Signals

Registered + has_mx + has_dmarc + a_record. A domain with valid MX+DMARC is prepping a phishing email β€” critical alert.

WHOIS Recency

Domains registered <30 days weigh more in the score. Operational takedowns target young domains β€” historical data.

Visual Similarity (V1.1) V1.1

Perceptual hash + dHash + favicon + title fingerprint vs. cached official snapshot. Catches them even when they change the domain.

Reproducible + auditable

No LLMs, no external network calls in the scorer. Trivially reproducible tests, idempotent rescore. Audit-log compatible.

Automatic prioritization

60+ score β†’ high priority (CISO must see). 30-60 β†’ medium (monitor). <30 β†’ low (not targeted phishing). No false-positive alerts.